As the holiday season unfolds, individuals often find themselves surrounded by gatherings, parties, and events that emphasize the importance of companionship.Ī desire for connection can be heightened during this time, prompting many to turn to dating apps in search of potential partners to share the holiday season with. One significant reason for this spike is the prevalence of a festive and social atmosphere. ![]() Last year, on December 26, the app Coffee Meets Bagel saw a 71% jump in sign-ups, and another 44% jump on January 1. ![]() ![]() Dating app usage experiences a notable surge during the holiday season.
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